All of the following Projects were created as part of an employment at Strichpunkt Design.
Please read about my personal roles & responsibilities in the sublines of the respective projects.
Audi Icon Library 4.0
Global Icon System · Product Owner · Icon Design · Governance (Design Operations)
As Audi DesignOperations, we constantly try to maintain, optimize and control the official brand identity system. This also applies to the icon system, which extends across multiple platforms and applications: with the Audi inCar MMI, a variety of websites and feature apps.
Defining and maintaining a single source of truth is critical to consistent brand language. The new Icon Library offers teams the opportunity to design more flexible, functional, diverse and interactive – improving the overall experience for users in general.
DFB TechLab (German Football Association)
Micro-Website · UI Design & Motion Design
For the German Football Association's new TechLab, founded to support, improve and develop great sports technology for the future of football, we designed a micro-website that conveys and communicates these values ​​in a thoughtful and playful way – for example through interactive animated user experiences.
Branding for THA (Technical University of Appl. Sc. Augsburg)
Corporate Identity · Part of Design Team · Icon System · Development of a Custom Type · UX/UI of a Figma Brand Portal

After a tough and well-thought-out design process, we have equipped the Technical University of Applied Sciences Augsburg with a new brand identity and strong value propositions that both future and current students will be able to identify with.
Illustrations for FMC (Fichtner Management Consulting)
Website Relaunch 2024 · Illustrations

​​​​​​​Visit the new Website
Illustration System for the new Website of Fichtner Management Consulting.
Website for DEKRA
Annual Report · UX/Interface Design & Illustrations
Visit Online Report 2021-22
Strichpunkt has always developed business reports for DEKRA. The style for 2021/2022 should be particularly impressive and convey a kind of technicality, while feeling sustainable. The requirements were to design a dark and light theme, as well as specially made, interactive 3D elements, such as the turbine on the homepage.

You may also like

Back to Top